In the dynamic landscape of the pharmaceutical industry, multichannel marketing has emerged as a powerful strategy to engage and connect with healthcare professionals, patients, and other stakeholders. This article explores the definition and importance of multichannel marketing in pharma, as well as the emerging opportunities it presents. With a focus on digital marketing, we delve into…
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Driven by the influx of life-changing innovations and technological advances, the pharmaceutical industry is forging ahead at a momentous pace. With the impelling Pharma 4.0, automation has now been embedded in various aspects of current business practices
Delving deeply into the importance of automation, primarily focusing on AI & ML, PharmaShots unveils its eight-step…
Selective hearing loss, also known as selective auditory attention, is a condition in which an individual has difficulty hearing specific sounds or conversations, while still being able to hear other sounds normally. This type of hearing loss can cause significant communication problems, particularly in noisy environments, and can affect an individual's personal and professional life.…
Psychotropic medications can have a powerful effect on both physical and mental health. They work by altering or affecting chemical processes in our brains, affecting mood, behavior, and physical well-being.
It is essential to be aware of how psychotropic medications can impact your health, both positively and negatively. The effects of psychotropic medications vary from…
Our eyes are essential for daily life, and any infection can cause discomfort and potentially damage our vision. Eye infections occur due to various causes, including bacteria, viruses, and fungi. Some of the common types of eye infections include conjunctivitis, keratitis, and endophthalmitis. In this article, we will explore tips for preventing eye infections to…
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With several swaying factors exerting a direct or indirect impact on the overall functioning of the pharmaceutical industry, understanding the nitty-gritty of the operational model of the industry can be clumsy
PharmaShots presents an intuitive article on 6 key factors that exercise control over the pharmaceutical industry
To counter such challenges, we have devised…
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In the wake of International Labour Day, PharmaShots presents a detailed take on the recent layoffs in the Pharmaceutical Sector with an illustrative graphical analysis
Like any sector, the pharmaceutical industry operates on some nuance and intricate aspects that ensure smooth operations. Factors like digitalization, patent expiry, growing competition, and others put direct or…
When performing research studies, clinical trial compliance plays a vital part in ensuring the safety and effectiveness of the research. It means adhering to ethical and regulatory requirements established by governing bodies that guarantee the well-being of study participants and the legitimacy of study results. Sponsors, investigators, and study sites could face considerable legal and…
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With an incurable nature and hefty medication costs, diabetes mellitus remains a global health concern and the seventh leading cause of death across the world. The 2021 data reflects 537M affected people, with the predominant population living in low- and middle-income countries
Type 2 diabetes mellitus (T2DM), unlike Type 1 diabetes mellitus (T1DM) is…
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An ideal resort for tech-based startups, life science companies, and venture capital firms, Silicon Valley bank was the 16th largest bank in the United States. On March 17th, 2023, the bank’s former parent company, SVB’s Financial Group, filed for Chapter 11 bankruptcy
Over the years, Silicon Valley Bank has supported numerous young businesses and…

